Tag Archives: Branding

The Walmart Mom Question

Posted on January 13, 2010 by Neil

Today, as I received yet another email about this post I wrote last week, I understand what it must feel like to be a politician after a story is leaked to the press that YOU DID inhale during that one … Continue reading →

Posted in Advertising and Marketing, Blogging and the Internet | Tagged , , | 26 Comments

Your Perception of Me

Posted on November 10, 2008 by Neil

This post is more for me than you. I’m still playing around with that idea of my “brand.”   Here is a list of seventeen descriptions of Neilochka, this blog’s writer.  Could you do me a favor and pick the three … Continue reading →

Posted in Life in General | Tagged , | 65 Comments

Searching for My Identity in a Queens McDonald’s

Posted on September 8, 2008 by Neil

I’ve written about my local Queens McDonald’s before.  It is across the street from my mother’s apartment building.   It is also the worst run McDonald’s in the country.  The managers are so chintzy here that you have to ask for … Continue reading →

Posted in New York City | Tagged , , , , , | 61 Comments

Name Changes: I Now Live In Blogosphere Estates

Posted on April 17, 2006 by Neil

1)  My Favorite Cereal I was walking down "aisle 10" in Ralph’s Supermarket today to buy my usual healthy, but cardboard-tasting "high-fiber" cereal, when I started reminiscing about the sugar-high cereals of my youth:  Lucky Charms, Trix, Frosted Flakes, and … Continue reading →

Posted in Advertising and Marketing, News and Politics, Products | Tagged , , , , , | 25 Comments