The Title of this article from Hollywood.com says it all, “Dove Video PROVES women are more beautiful than they think!”
But was it truly proven? Citizen of the Month was able to obtain certain material that was edited out of the final video, such as this interview with LAURA, a thirty-five year old accountant and mother of two from North Hollywood, California.
Dove: “A forensic artist wants to draw a sketch of you. He is hidden in another room. Please describe yourself to him.”
Laura: “Well, let’s see. I am decent enough for someone my age. But I never really liked my chin. My friends used to call me “Jay Leno.” I’ve also gained some weight since college. I’ve never liked my big nose, and my hair is too curly and unmanageable. On a scale from 1-10, I would rate myself a 5. I wish I were prettier. My mother never thought I was pretty. She always told me to stop slouching. I slouch too much. I’m disappointed in myself and the way I look.”
Dove: “Interesting. Now, while you were in the waiting room, you were sitting next to another woman. Her name is Cheryl. The forensic artist now wants to make a sketch of her based on your description. Please give him your honest description of Cheryl.”
Laura: “Cheryl? That woman in the waiting room? Wow! That woman looks like she’s really let herself go. She was dressed in clothes off the rack from Walmart. Girl, at least go to Marshall’s and find something half-decent! She was — I can only describe her as fat, like she hasn’t walked a block in years. She needs to go to the gym. I would never let myself go like that. I mean my chin is bad, but at least I exercise. And what’s with her eyes? Is she cross-eyed? Her thick glasses certainly don’t help. Contacts, baby, contacts! She needs a fashion makeover ASAP, and cosmetic surgery or at least some Botox. She’s probably only around forty, but looks more like sixty-five. I feel bad for her husband. All in all, she made me feel more way prettier in contrast. I guess I’m not so bad.”
Dove: Uh, thank you.
[sequence deleted from film]
Moral of the story: Some people see the best in you. And others are just assholes. Don’t let others define who you are. Nothing proves nothing. Especially in edited marketing videos. Define yourself.